The problem
Most plumbing work comes from two kinds of customer: someone who needs a plumber today, and someone planning a new boiler or bathroom who wants someone they can trust. Both look you up on Facebook and Google before they call.
If your last post was two years ago, or your Google profile hasn't been touched since you set it up, they move on to the plumber who looks busy and current. You know you should be posting. There's just never time.
What we write
- Before-and-after posts from your own job photos: bathroom refits, boiler swaps, leak repairs
- Seasonal posts that bring in bookings: boiler services before winter, frozen pipe advice in January, outdoor tap checks in spring
- A Google Business update every week, so your profile looks active in local search and on Google Maps
- A monthly newsletter or text for past customers, so they think of you for the next job and pass your name on
- Simple explainers for the questions you get asked all the time: why a boiler loses pressure, when to repair or replace, what a powerflush actually does
A typical month
These are examples. Your posts are planned around the jobs you actually want more of.
Sounds like you
Before we write a word, we have a 15-minute call to find out how you talk, what you're known for and which jobs you want more of. Whether you're a one-van operation or a small team, the posts read like they came from you, not an agency.
Don't like a post? Tell us and we'll rewrite it.
Pricing
12 social posts a month, written in your voice.
Social posts, 4 Google Business updates, a customer newsletter and a seasonal promo.
Everything in Standard, and we schedule and post it all for you.
First month half price on every plan. No contract, cancel any time. See full pricing.
Questions
Do you write specifically for plumbing and heating?
Yes. Your posts are about boilers, bathrooms, leaks and heating, in your area, not recycled from another trade. We learn about the work you do on a 15-minute call before we write anything.
Can you push emergency call-outs?
If you offer emergency work, we'll make sure your posts and Google updates say so, along with the areas you cover and the hours you're available.
I don't have many job photos. Is that a problem?
No. A few phone snaps when you remember is plenty. We also write tips and advice posts that don't need a photo at all.
How quickly will I get more work from it?
We can't promise a number of jobs, and anyone who does is guessing. What we can promise is that you'll show up regularly, looking busy and trustworthy, which is what makes people pick up the phone to you instead of the next plumber.
I'm Gas Safe registered. Will you mention it?
Yes. It's one of the first things homeowners look for, so we'll make sure it's front and centre.